News

The CMMTQ launches its new brand platform

On the eve of its 75th anniversary, the Corporation des maîtres mécaniciens en tuyauterie du Québec (CMMTQ) unveiled its new brand identity on March 30.

Camden and Humanify launch full-spectrum HR marketing service

Unique partnership covers employer branding to recruiting

Camden positions itself as The creative agency for brands with drive

New agency film is highlight of updated website

A positive start to the year

With bad news coming at us from all sides over the last year, staying optimistic as 2023 begins might seem like a tough ask. But at Camden we truly believe that the only way forward is with positive intentions expressed as authentic actions.

Teamwork works

Collaboration. Partnership. Co-operation. However you want to say it, everyone in business knows that the value created by people working together as a unit is greater than the individual humans themselves.

Camden positions forest products leader, Interfor, in Ontario and Quebec

Camden has launched the first in a series of brand communication and HR marketing initiatives for forest products company, Interfor, headquartered in Burnaby, BC.

Transitions goes hands free to hand out a great prize

Transitions, the leading light-intelligent photochromatic lenses, has launched a Canada-wide bilingual campaign developed by Camden’s Montreal office.

An entertaining 2022/23
launch for Collège Beaubois

Camden has collaborated once again with West Island school Collège Beaubois, this time on a fun-filled awareness campaign that features the spontaneous and authentic personalities of three young students.

Camden focuses on fun for Eyezen+ Kids lenses by Essilor

Essilor has chosen Camden for the ideation, creation, production and rollout of the launch campaign for its new Eyezen+ Kids product for children aged six to twelve.

Art for more than art’s sake

This might be an unpopular opinion in the world of fine arts, but we think that art is all about the brand. In fact, museums and galleries have their own industry terminology for their type of branding: the word "reputation". A visual artist’s brand means that their work can be worth more in dollars than its esthetic value might suggest.