News

Oct 2022

  • Art for more than art’s sake

    Art for more than art’s sake

    This might be an unpopular opinion in the world of fine arts, but we think that art is all about the brand. In fact, museums and galleries have their own industry terminology for their type of branding: the word "reputation". A visual artist’s brand means that their work can be worth more in dollars than its esthetic value might suggest.
  • Levio Consulting chooses Camden for branding and marketing mandates

    Levio Consulting chooses Camden for branding and marketing mandates

    Leading Quebec digital transformation company seeks expansion into new markets
  • Announcing the Camden Advertising Award for French-language Marketing at Toronto Metropolitan University

    Announcing the Camden Advertising Award for French-language Marketing at Toronto Metropolitan University

    Creative ad agency commits support to education of francophone marketing students in Ontario

Sep 2022

  • Camden brings Loyola Montreal's 125 year-old branding a new look for a wider audience

    Camden brings Loyola Montreal's 125 year-old branding a new look for a wider audience

    Camden has revamped the logo, website and auxiliary brand collateral for Loyola, Montreal’s Jesuit school, an important institution in the city’s anglophone community for over a century.
  • Decathlon and Camden team up for talent

    Decathlon and Camden team up for talent

    World’s largest sporting goods retailer develops Canadian employer brand
  • Camden adds new faces to executive team

    Camden adds new faces to executive team

    Camden is particularly proud to announce the arrival at its Montreal and Hong Kong offices of two executives with international experience.
  • Edtech and the market for learning

    Edtech and the market for learning

    Education purists might not like it, but edtech is receiving massive investments, while private schools are increasingly marketed like a service. With Camden’s long track record of creating great brands and campaigns for schools and colleges in Canada, we’re taking a look at the latest in learning from a marketing and social perspective.
  • GUS chooses Camden for wide range of Marcom services

    GUS chooses Camden for wide range of Marcom services

    Following an agency pitch, GUS, one of Canada's largest networks of damage restoration professionals, has chosen Camden to develop future advertising campaigns and deploy its employer brand.

Jun 2022

  • Camden creates “Transitions shines the spotlight” content platform for Transitions light intelligent lenses

    Camden creates “Transitions shines the spotlight” content platform for Transitions light intelligent lenses

    Launch features BC-based Indigenous fashion brand Ay Lelum
  • Camden’s secret sauce? Here’s the recipe…

    Camden’s secret sauce? Here’s the recipe…

    Imagine creating content for FC Barcelona’s fan engagement initiative in Asia, a French Open TV ad for storied bank BNP Paribas, and the Canadian employer brand for retail giant, Decathlon… Well, in just the past few weeks, those are only some of the projects produced by Camden.

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