With Camden, the project took the shape of a manifesto: a film focused on human stories, illustrating MicroHabitat’s mission and its tangible impact. Nothing staged — only truth, captured with simplicity. Shared online and across social platforms, the film amplified the movement’s reach and mobilized both citizens and decision-makers. Results: Strong engagement rates and positive reactions on social media. Increased brand awareness. Improved understanding of the organization’s mission and actions.